%22%3E%3C%2Fpath%3E%3Cpath%20d%3D%22m394.26%2034.63c-3.62%200-6.56%202.91-6.56%206.49v16.53c-4.2-2.65-9.06-4.08-14.11-4.08-9.11%200-17.25%204.64-22.06%2011.85-11.75%2017.61.7%2041.64%2022.07%2041.64%205.25%200%2010.34-1.54%2014.69-4.46%201.03%202.25%203.31%203.82%205.97%203.82%203.62%200%206.56-2.9%206.56-6.48%200-.01%200-.02%200-.04v-58.78c0-3.58-2.93-6.49-6.56-6.49m-20.66%2059.46c-7.41%200-13.45-6.14-13.45-13.78%200-13.57%2017.15-18.88%2024.56-7.76%206.1%209.14-.34%2021.54-11.11%2021.54%22%3E%3C%2Fpath%3E%3Cuse%20xlink%3Ahref%3D%22%23a%22%3E%3C%2Fuse%3E%3Cpath%20clip-path%3D%22url(%23c)%22%20d%3D%22m412.9%2034.75h13.12v13.12h-13.12z%22%3E%3C%2Fpath%3E%3Cpath%20d%3D%22m419.46%2053.28c-3.62%200-6.56%202.99-6.56%206.69v40.4c0%203.7%202.94%206.69%206.56%206.69s6.56-2.99%206.56-6.69v-40.4c0-3.69-2.94-6.69-6.56-6.69%22%3E%3C%2Fpath%3E%3Cpath%20d%3D%22m486.04%2053.97c-3.13%200-5.74%202.17-6.39%205.07h-.01c-4.65-3.62-10.32-5.58-16.22-5.58h-.01-.01c-19.07%200-31.8%2019.66-24.49%2037.18%204.07%209.76%2013.59%2016.42%2024.49%2016.42h.01.01c5.72%200%2011.45-1.85%2016.26-5.61h.02c.71%202.83%203.27%204.93%206.35%204.93%203.62%200%206.56-2.91%206.56-6.5v-39.41c-.01-3.59-2.95-6.5-6.57-6.5m-22.63%2040.1c-7.43-.01-13.45-6.17-13.45-13.81%200-7.61%205.99-13.8%2013.45-13.81%204.58%200%208.66%202.34%2011.11%206.03%206.09%209.16-.34%2021.58-11.11%2021.59%22%3E%3C%2Fpath%3E%3Cpath%20d%3D%22m251.48%2053.72c-6.68%200-12.88%202.7-17.31%207.27-4.39-4.55-10.55-7.27-17.25-7.27-4.14%200-8.16%201.04-11.75%203.02-7.37%204.08-12.1%2011.75-12.1%2020.29v23.33c.01%203.59%202.92%206.5%206.52%206.5%203.59%200%206.5-2.91%206.51-6.5v-23.33-.01c.02-11.6%2017.46-14.34%2021.06-3.01.3.95.46%201.96.46%203.02v23.33c.01%203.59%202.92%206.5%206.51%206.5s6.51-2.91%206.52-6.5v-23.33c.01-11.59%2017.46-14.37%2021.06-3.02.3.95.46%201.95.46%203.02v23.32c.01%203.59%202.92%206.5%206.52%206.5%203.59%200%206.5-2.91%206.51-6.5v-23.32c.03-12.86-10.54-23.31-23.72-23.31%22%3E%3C%2Fpath%3E%3Cpath%20d%3D%22m521.97%2072.51c-.98-.34-3.25-1.27-3.64-2.22-.03-.08-.06-.17-.07-.44%200-1.8.27-3.57%205.52-3.57%204.7%200%207.37%201.93%209.9%202.96.81.37%201.7.59%202.64.61.04%200%20.08.01.12.01h.01c3.62%200%206.55-2.9%206.55-6.48%200-2.5-1.45-4.65-3.55-5.73l.01-.03c-1.9-.97-3.96-1.91-6.16-2.67-13.6-4.69-28.14.63-28.14%2014.8h.01c0%20.03-.01.06-.01.09v.06.01c.03%209.5%208.03%2014.09%2017.44%2016.2%202.09.44%208.71%201.96%209.46%203.97.03.1.07.25.08.57%200%202.87-3.42%203.57-6.32%203.57-4.86%200-8.4-1.65-12.06-4.02l-.03.05c-1.03-.66-2.24-1.05-3.56-1.05-3.62%200-6.55%202.9-6.55%206.48%200%202.54%201.49%204.71%203.63%205.77%205.75%203.61%2011.47%205.73%2018.57%205.73%2012.26%200%2019.43-7.45%2019.43-16.53.01-14.9-18.97-16.63-23.28-18.14%22%3E%3C%2Fpath%3E%3Cpath%20d%3D%22m569.5%2056.13v-15.14c0-3.62-2.93-6.55-6.55-6.55s-6.55%202.93-6.55%206.55v59.43.04c0%203.62%202.93%206.55%206.55%206.55s6.55-2.93%206.55-6.55c0-.01%200-.02%200-.04v-23.4c0-1.42.29-2.73.82-3.95%204.44-10.19%2020.83-7.57%2020.83%203.95v23.45c.01%203.61%202.94%206.54%206.55%206.54s6.54-2.92%206.55-6.54v-23.44-.08c-.04-17.52-18.92-28.7-34.75-20.82%22%3E%3C%2Fpath%3E%3Cpath%20d%3D%22m663.98%2053.62c-3.12%200-5.73%202.19-6.38%205.12h-.01s.01.01.01.01-.01%200-.01-.01c-4.64-3.65-10.32-5.63-16.21-5.63h-.01-.01c-19.05%200-31.77%2019.84-24.47%2037.51%204.07%209.85%2013.58%2016.56%2024.47%2016.56h.01.01c5.71%200%2011.44-1.87%2016.24-5.65h.02c.71%202.85%203.27%204.98%206.34%204.98%203.62%200%206.55-2.93%206.55-6.55v-39.79c0-3.62-2.93-6.55-6.55-6.55m-22.61%2040.45c-7.42-.01-13.43-6.22-13.43-13.93%200-7.68%205.99-13.93%2013.43-13.93%204.57%200%208.65%202.36%2011.1%206.08%206.09%209.24-.34%2021.78-11.1%2021.78%22%3E%3C%2Fpath%3E%3Cpath%20d%3D%22m727.75%2096.06-17.2-18.83%2013.74-12.09-.02-.02c1.36-1.2%202.24-2.94%202.24-4.9%200-3.62-2.93-6.55-6.55-6.55-1.66%200-3.16.64-4.31%201.66l-.02-.02-18.71%2016.47c-.01%200-.01.01-.01.01-.02.02-.04.03-.06.05s-.04.04-.06.06l-1.12.99v-31.91c0-3.62-2.93-6.55-6.55-6.55s-6.55%202.93-6.55%206.55v46.33.12%2013.01.04c0%203.62%202.93%206.55%206.55%206.55s6.55-2.94%206.55-6.55c0-.01%200-.03%200-.04v-10.11l5.04-4.44%2017.36%2019.01.02-.01c1.2%201.31%202.91%202.15%204.82%202.15%203.62%200%206.55-2.94%206.55-6.55%200-1.7-.67-3.24-1.73-4.41z%22%3E%3C%2Fpath%3E%3Cpath%20d%3D%22m323.06%2094.12c-1.68%200-4.38-.05-4.38-.05-1.12%200-5.62%200-5.61%200-.02%200-.15%200-.76%200h-.02c-2.64%200-4.8-.44-6.56-1.13-1.32-.52-2.44-1.19-3.4-1.98-1.41-1.17-2.5-2.64-3.28-4.41h32.02c3.62%200%206.56-2.86%206.56-6.39%200-14.89-11.05-26.69-26.63-26.69h-.02-.01c-14.37%200-26.32%2011.98-26.32%2026.69%200%203.5.59%206.92%201.79%2010.11.9%202.39%202.15%204.65%203.75%206.69%201.19%201.53%202.59%202.93%204.15%204.16%202.35%201.84%205.09%203.3%208.12%204.27%203.02.97%206.32%201.47%209.82%201.47h.01c3.45%200%2011.61.02%2011.61.02h.2c3.16%200%205.77-3.07%205.77-6.37%200-3.52-2.85-6.37-6.37-6.37m-.31-20.37h-23.84c2.25-4.46%206.69-7.52%2011.63-7.53%205.81.01%2010.12%202.92%2012.21%207.53z%22%3E%3C%2Fpath%3E%3Cpath%20d%3D%22m313.07%2094.08%209.99.05z%22%3E%3C%2Fpath%3E%3Cpath%20d%3D%22m774.88%2094.09c-1.68%200-4.38-.05-4.38-.05-1.12%200-5.62%200-5.61%200-.02%200-.15%200-.76%200h-.02c-2.64%200-4.8-.44-6.56-1.13-1.32-.52-2.44-1.19-3.4-1.98-1.41-1.17-2.5-2.64-3.28-4.41h32.02c3.62%200%206.56-2.86%206.56-6.39%200-14.89-11.05-26.69-26.63-26.69h-.02-.01c-14.37%200-26.32%2011.98-26.32%2026.69%200%203.5.59%206.92%201.79%2010.11.9%202.39%202.15%204.65%203.75%206.69%201.19%201.53%202.59%202.93%204.15%204.16%202.35%201.84%205.09%203.3%208.12%204.27%203.02.97%206.32%201.47%209.82%201.47h.01c3.45%200%2011.61.02%2011.61.02h.2c3.16%200%205.77-3.07%205.77-6.37%200-3.52-2.85-6.37-6.37-6.37m-.32-20.37h-23.84c2.25-4.46%206.69-7.52%2011.63-7.53%205.82.01%2010.12%202.92%2012.21%207.53z%22%3E%3C%2Fpath%3E%3C%2Fsvg%3E)
Tekoäly markkinoinnissa: 4 askelta parempiin vastauksiin
Tekoäly toimii parhaiten markkinointityön apuna, kun sitä ohjeistaa oikein.
Tässä neljä vaihetta, joilla pääset alkuun:
1. Määritä konteksti
2. Määritä rooli
3. Anna selkeät ohjeet
4. Kerro, millaista vastausta odotat, ja anna esimerkkivastaus
Hyvä ohjeistus on usein aika pitkä. Siksi yksi toimiva ratkaisu on luoda oma mukautettu versio, kuten ChatGPT:n CustomGPT tai vastaava Claude Project / Gemini Gem. Näin ohjeistus on aina valmiina taustalla, kun aloitat.
Kommenteissa vielä linkki aiheesta pidettyyn webinaariin (katsottavissa ilman rekisteröitymistä). 👇
Lue myös
Tekoälyhakudata: mitä markkinointipäättäjä voi oikeasti tietää?
Miten selvität, mitä asiakkaasi kysyvät tekoälyltä, kun dataa ei ole saatavilla? Lue, mistä kysymykset oikeasti löytyvät ja mihin hakudataan voi luottaa.
Tekoäly ja brändi: mitä tapahtuu, kun sivusto kuolee?
Tekoäly suosittelee yhä kuollutta brändiä, jota Google ei enää löydä. Ymmärrätkö, mitä tämä tarkoittaa maineellesi? Lue havainnot ja tarkista omasi.
ChatGPT-mainonta: yksinkertainen, ei helppo
ChatGPT-mainonta on yksinkertaisempaa kuin Google Ads – mutta ei helppoa. Tiedätkö, miten erotut, kohdennat oikein ja mittaat tulokset? Lue vinkit.