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ChatGPT-mainonta tulossa – mistä markkinoijan kannattaa kiinnostua?
ChatGPT:ssä aletaan testaamaan mainontaa Yhdysvalloissa.
Ensimmäiset testattavat mainosformaatit ovat keskustelujen alapuolelle tulevia mainosnostoja ilmaisessa ja ChatGPT Go -versiossa.
Ainakaan vielä ei julkaistu tietoa mainosten kohdentamisesta tai hinnoittelumalleista. Tiedotteessa korostettiin myös pienyrityksille avautuvia mahdollisuuksia, joten eiköhän taustalle tule esim.Googlelta ja Metalta tuttu itsepalvelumalli mainonnan ostamiseen, kun aikanaan sinne asti päästään.
OpenAI:n tiedote aiheesta: https://lnkd.in/dMhRQ-Tm
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