Tools

The tools we measure with

Reliable measurement is the foundation of everything we do. These pages show what each tool is, when it's needed and how we use it.

DataFeedWatch

A product feed management tool that shapes and enriches your online store's product data for different ad channels.

Google's analytics tool for measuring your site and your marketing.

Google's tool for managing tracking codes and events from one place.

Google's reporting tool: your marketing data in one clear view.

A tool for measuring and tracking AI visibility.

Measurement through your own server: more complete data and a stronger signal for advertising.

A hosting service for the server-side tracking container, with no infrastructure of your own.

The list keeps growing. Tools are part of our analytics expertise.