Mediashake

AI search

·Reviewed 7/2026

Show up in AI answers when your customers ask for recommendations

AI search means being present in the answers from ChatGPT, Perplexity, Gemini, Copilot and Claude when your customers ask them for recommendations. We help you get found in those answers by shaping your content so the language models recognize and cite it. At the same time, we measure how your AI visibility develops.

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Mediashake is an experienced specialist in developing AI visibility (GEO/AEO). We have our own tools and processes, a strong senior team and several clients, including Oppi&ilo, Lapti and iDiD.

Why this matters now

More and more people use AI tools as part of the buying process. Among B2B buyers, 92% say AI has reshaped their supplier shortlist (Semrush 2026). At the same time Google itself is turning AI-driven through AI Overview and AI Mode, so a growing share of searches ends in an answer assembled by AI.

When a customer asks AI for a recommendation, only a few companies get mentioned in the answer. The others are left out of the conversation entirely.

The lessons of search engine optimization don't carry over to AI search as such. Language models choose their sources on different grounds than Google ranks its results, and that can be influenced.

What we do

1

We measure the current state

We track how your company shows up in AI answers to the questions that matter to you, and how your competitors show up in the same ones. You get a baseline to measure progress against.

2

We find out where the answers come from

We analyze which sources the language models cite in your field: your own pages, competitors, media or forums. That tells us where to direct the content work.

3

We make your content citable

We rework existing pages and design new content so they answer questions directly and are easy for the language models to pick up. The same work strengthens your search visibility too. This is concrete content and structure work, no magic tricks.

4

We report the progress

You see what was done and how visibility developed, the same way as in any other marketing. AI visibility is a measurable channel like the rest.

Mediashake specialists at work

How it works

  1. 1

    Discovery session

    The current state and the questions that matter most to you.

  2. 2

    Measurement period

    Baseline and competitor comparison.

  3. 3

    Actions

    Content and technical accessibility put in order.

  4. 4

    Tracking

    Progress reported month by month.

How we work

Why this works with us

A senior specialist always involved

Every account has an experienced senior specialist who owns the direction and the quality. We work as a team, and your contacts are the same people who do the work.

Our own tools and processes

For tracking we use the PromptWatch tool, and alongside it we have our own comprehensive tools for analyzing AI visibility. The work moves predictably and does not start from scratch each time.

Transparent reporting

You always see what was done, why and what came of it. We report progress in numbers, not adjectives.

Service models

How you get started

The best way to start with AI visibility is a kick-off project that maps the current state and the direction. After that, we develop your visibility as ongoing work.

Kick-off project

A one-time project that establishes the current state and metrics of your AI visibility, identifies the most important content gaps and gives you clear recommendations for what comes next.

From 1,500 € (project)

Continuous development

After the kick-off project, a senior specialist carries the work through: content, measurement and reporting. You see the results.

See service models and pricing

At Mediashake, search engine optimization and AI visibility are typically developed side by side. The same technical foundation and quality content serve both, but each channel is optimized on its own logic.

Read more →

Frequently asked questions

What does AI search, or GEO, mean?

GEO (generative engine optimization) means improving a company's visibility in AI answers. In practice it means developing your content and site so that services like ChatGPT find, understand and cite it. The same work also goes by the names AI optimization, AI visibility and AEO (answer engine optimization).

How can you measure visibility in AI searches?

Visibility is measured by regularly asking the AI tools the same questions that matter to your business and tracking whether your company is mentioned in the answers and which sources those answers rest on. The result is a visibility score whose development you can follow month by month.

Does AI search replace search engine optimization?

No, they complement each other, and we usually do them side by side. Well-executed search engine optimization is often the foundation for AI visibility too: the same technical health and quality content serve both. Language models, however, put weight on direct answers, clear structure and sources that are referenced elsewhere, so AI visibility also has a logic of its own.

How quickly do results show?

The first changes typically show within weeks of the content and structure work, and stable visibility builds over months. In the discovery session we give you a realistic timeline based on your specific starting point and field.

What does improving AI visibility cost?

The best way to start with AI visibility is a kick-off project, priced from 1,500 €. It establishes the current state and gives direction, after which the cost of continuous development depends on the scope. You will find the detailed service models on the service models page.