AI search

B2B ·Reviewed 7/2026

Show up in the answers when AI recommends suppliers

B2B buyers increasingly start their supplier comparison by asking ChatGPT, Copilot or Gemini. The answer names a handful of suppliers, and the rest are left out of the comparison. We measure whether you're mentioned in those answers, and we shape your content so AI puts you in front of the right decision-makers.

Mediashake is an experienced specialist in developing AI visibility (GEO/AEO). We have our own tools and processes, a strong senior team and several clients, including Oppi&ilo, Lapti and iDiD.

Why this matters now

B2B buyers use AI ever more often in the early stages of comparison: 66% say they research suppliers and solutions with AI (Semrush 2026). The answer surfaces a few names, and making that list decides whether you enter consideration at all.

Language models trust sources that are referenced elsewhere. That's why B2B comes down to expert content, third-party mentions and clearly structured information, not marketing speak. The same foundation also supports search engine optimization.

What we do

1

We measure visibility in your buyers' questions

We track whether you're mentioned in AI answers to the comparison and recommendation questions your B2B buyers actually ask, and how your competitors do in the same ones.

2

We find out what AI trusts

We analyze which sources the answers in your field are built on: your own pages, media, directories or third-party reviews. That tells us where it pays to have influence.

3

We make your content citable

We build the expert content and pages so they answer your buyers' questions directly and are easy for the language models to pick up. Concrete content and structure work, no magic tricks.

4

We strengthen trust signals

We help you earn the mentions and references the language models rely on: clear information, consistent presence and third-party sources.

5

We report the progress

You see how your visibility score develops month by month: where you gained ground and which sources the answers started citing.

Mediashake specialists at work

How it works

  1. 1

    Discovery session

    The current state and the questions that matter most to you.

  2. 2

    Measurement period

    Baseline and competitor comparison.

  3. 3

    Actions

    Content and technical accessibility put in order.

  4. 4

    Tracking

    Progress reported month by month.

How we work

Why this works with us

A senior specialist always involved

Every account has an experienced senior specialist who owns the direction and the quality. We work as a team, and your contacts are the same people who do the work.

Our own tools and processes

For tracking we use the PromptWatch tool, and alongside it we have our own comprehensive tools for analyzing AI visibility. The work moves predictably and does not start from scratch each time.

Transparent reporting

You always see what was done, why and what came of it. We report progress in numbers, not adjectives.

Service models

How you get started

The best way to start with AI visibility is a kick-off project that maps the current state and the direction. After that, we develop your visibility as ongoing work.

Kick-off project

A one-time project that establishes the current state and metrics of your AI visibility, identifies the most important content gaps and gives you clear recommendations for what comes next.

From 1,500 € (project)

Continuous development

After the kick-off project, a senior specialist carries the work through: content, measurement and reporting. You see the results.

See service models and pricing

Frequently asked questions

Is AI visibility worth it for B2B already?

Yes. B2B buyers already use ChatGPT, Gemini and Copilot as part of their supplier comparison. Some of the tools sit right inside a decision-maker's day, such as Copilot in Microsoft 365, so recommendations show up where the work gets done. Those who move early get into AI's recommendations ahead of their competitors.

How do you measure visibility in B2B?

We regularly ask the AI tools your buyers' most important comparison and recommendation questions and track whether you're mentioned and which sources the answers rest on. The result is a visibility score whose development you follow month by month.

Does AI search replace search engine optimization?

No, they complement each other, and we usually do them side by side. Well-executed search engine optimization is often the foundation for AI visibility too: the same technical health and quality content serve both. Language models, however, put weight on direct answers, clear structure and sources that are referenced elsewhere, so AI visibility also has a logic of its own.

What does improving AI visibility cost?

The price depends on the scope and the starting point. With AI visibility we do the work for you, and you will find the service models and starting prices on the service models page. You can also book a discovery session, and we'll estimate the investment together.